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Join us on Thursday 16 September 2021 

Cyara invites you to join us in a conversation with John Wood, Chatbot Product Owner at Spark Telecom New Zealand. John will discuss how Spark’s multi-billion dollar business has transitioned more than 70% of their customer contact to digital channels, resulting in improved customer satisfaction whilst reducing costs by more than 25%.

CX Customer Stories
Chatbot, Social Media & Asynchronous Messaging at Spark NZ
1:00 – 1:45pm AEST | 3:00 – 3:45pm NZST

Discussion points will include Spark's:

  • CX digitalisation journey
  • New channels such as Facebook Messenger, WhatsApp and Apple Business Chat
  • Innovation roadmap with Alexa and beyond

Plus we will host a Q&A session


About John Wood
John Wood is the Chatbot and Asynchronous Messaging Product Owner at Spark New Zealand. He first joined Ventures, Spark’s Research & Development arm, working with the Digital-only customer operations team 5 years ago. He quickly became the subject matter expert on drivers for contact and NPS pain points across multiple brands. John introduced Lightbox Libby, the first virtual assistant in the Spark ‘bot’ family and then lead a team to scale it across Spark’s consumer website. In recent times, John has turned his attention towards developing new innovations around social and emerging CX channels like WhatsApp, Facebook and Apple Business Chat.

Do not miss this live event and your chance to learn from Spark's journey to digital customer experiences.