THE DISRUPTION MINDSET:

Why Some Organizations Transform While Others Fail.

Many companies make “disruption” their goal. They believe if they just develop the right innovation, they will disrupt their markets forever and drive the kind of growth worthy of a magazine cover story. But that’s not how disruption works. Disruption doesn’t create growth; growth creates disruption. While growth is always hard, disruptive growth is exponentially harder.

Join founder, senior fellow, and author, Charlene Li and Linda Chen, Chief Marketing Officer at Cyara, as they discuss leaders and companies that have successfully led their teams through disruption. You will learn about:

  • Focusing on the next-generation customer versus today's reliable one
  • Evaluating your current business model for an entirely new one
  • Undertaking massive cultural transformation
  • Aligning your entire organization around the future customer experience and the culture to execute that strategy

Join this 60-minute webinar, Charlene and Linda will take your questions live at the end.

WEBINAR DETAILS: Tuesday, February 4, 2020 – 10:00AM (PT)/1:00PM (ET).

Our Speakers:

  • Charlene Li, Author, Founder and Senior Fellow, Altimeter, A Prophet Company
  • Linda Chen, Chief Marketing Officer, Cyara

We look forward to seeing you online! All registrants will receive the on-demand recording.