Today, more than ever, organizations are competing on great customer experiences. For most businesses, this requires deployment of new technologies, and ongoing enhancements to that technology. To effectively deliver a great CX requires that the CX team, which represents the business requirements, and the IT/digital team, which represent the technological possibilities and can execute on those, collaborate effectively to deliver a great customer experience.
To better understand this dynamic, Cyara and CXPA conducted research on the state of collabration between IT/digital teams and CX professionals.
Read this eBook today to learn how to improve collaboration between your CX and IT teams, and assure you are delivering an outstanding customer experience.
